Announcement: SATA launches new Logo and new Website towards international standards

SATA officially launched a new logo and a new website at sataglobal.com, marking a turning point in its brand repositioning strategy. This change aims to improve the brand image and reputation, while also aligning with SATA's future international expansion orientation.

SATA – a pioneer and prominent unit in cross-border e-commerce business, at the same time building a global product distribution system based on strong industry groups – is committed to bringing outstanding value to customers and partners. The new logo and new website are designed to clearly convey SATA’s cultural identity: Innovation, Speed of execution, Proactivity, while affirming its position in the global market.

The new logo is inspired by handshakes, symbolizing the unity and solidarity of the team. The sphere surrounding the stylized S, combined with two harmonious shades of blue, represents globality and the spirit of continuous innovation. The word “SATA” is strong, clear, and carries a spirit of determination. The logo is a declaration of SATA’s identity: Creative with breakthrough ideas, Executing speed to act effectively, and Proactively pioneering in all challenges.

The new website sataglobal.com is a modern platform that optimizes user experience, helping SATA connect effectively with global customers and partners in the field of e-commerce and product distribution.

The new logo and new website will officially go into use from May 2, 2025.

SATA will continue to leverage its strengths in cross-border e-commerce and global distribution systems, providing optimal solutions and bringing added value to customers. With these strategic changes, SATA promises to bring more trust and better service experience than ever before.

Let's welcome SATA's new look and new development journey!